The aim of the competition was an efficient and economically sound concept for the integrated development of the territory around the Samara Arena stadium.
When developing the plan, the main idea of the cluster development of the territory was the deployment of multifunctional complexes and the deployment of the territory as a new agglomeration center of the Volga region.
The territory transformation strategy focuses on three key concepts: ECOLOGY, ECONOMY and EMOTION.
The concept of ECOLOGY and its principles of use for the use of natural links that have been lost has led to the fragmentation of the ecological network.
The concept of ECONOMY is introduced in order to activate the economic aspects and create a sustainable circular economy.
The concept of EMOTION is aimed at creating a modern public space with various interesting opportunities for spending leisure time for residents of the Samara region and its guests.
The development of the territory involves the organization of landscape communication with the river. Volga, the creation of a network of green rays and a cluster approach to master planning.
The key tasks in the development of the master plan were the development of the territory in harmony with nature and the creation of a comfortable modern urban environment. The varied landscape of the projected territory is an excellent addition to the natural diversity that Samara and adjacent areas have. The architecture is delicately integrated into the green spaces and includes all the necessary for the city and its guests functions.
The proposed design solution not only forms the new modern space of the Samara Arena stadium, but also works as a driver for the development of the entire region.